Episode #1
The Top 10 Must Haves for a Rockstar Preschool Program
Today is the 1st episode of the Erin Burd Show LIVE?!?! We will be chatting about the Top 10 Must Have's for a Rockstar Preschool Program, plus tips and tricks on easy shoe changes in tiny tot classes!
Episode #2
How to Use Facebook Groups to Grow Your Enrollment Without Being a Salesy Weirdo
This week, I will be sharing with you my super-secret ninja tip on how to use Facebook Groups to grow your enrollment without being a salesy weirdo AND I will have my guest, Samara Daise on to chat about work-life harmony now that she is a mom to 2 boys and a multiple business owner.
Episode #3
Debunking the Top 3 Myths about Approaching Daycares and Preschools
Debunking the Top 3 Myths about Approaching Daycares and Preschools
Episode #4
The #1 Way to Increase Your Preschool Enrollment Without Social Media or Bring a Friend Days.
On this week's episode of The Erin Burd Show LIVE!, we are going to chat about the #1 Way to Increase Your Preschool Enrollment Without Social Media or Bring a Friend Days...
Episode #5
Why Uniquely Marketing Your Program Will Set You Apart From The Competition
On this week's episode of The Erin Burd Show LIVE!, we are going to chat about Why Uniquely Marketing Your Program Will Set You Apart From The Competition
Episode #6
3 Reasons Why You Shouldn't Wait Until 2022 to Spruce Things Up
On this week's episode of The Erin Burd Show LIVE!, we are going to chat about the 3 Reasons Why You Shouldn't Wait Until 2022 to spruce things up and make some changes in your classes and your business.
Episode #7
Show Up for You and Your Health First
On this week's episode of The Erin Burd Show LIVE!, we are going to chat with Anthony and Staci Lo Cascio on why it is so important to show up for YOU and your health first.
Episode #8
The Biggest Mistakes Business Owners Make When it Comes to Growing Their Business
On this week's episode of The Erin Burd Show LIVE!, I am sitting down with Paula Allen and we are having a candid conversation about the biggest mistake she sees business owners making when it comes to growing their businesses.
Episode #9
The Biggest Shifts We Experience When We Hire the Right Mentor and Coach
On this weeks episode, Erin and I will sit down and chat about the biggest shifts we experienced in our businesses from having the right mentor and coach
Episode #10
Lessons from Disney to Take to Your Classes and Business
On this week's episode of The Erin Burd Show LIVE!, I am sitting down with Andrea Trench from DiscoverDance and chatting about our recent trips to Disney, and what we learned about taking some of their principles and sprinkling them into our own classes and businesses.
Episode #11
My 3 Favorite Ways to Get Finances in Order
On this week's episode of The Erin Burd Show LIVE!, let's talk finances... In today's episode, we are diving into my 3 favorite ways to get your finances in order!
Episode #12
Overwhelmed and Exhausted
Overwhelmed and Exhausted. The weight of the world has been pushing down on your shoulders this year and just wont seem to let up. You are busy trying to navigate, adapt, and overcome all the challenges that have been thrown at you. In this weeks episode of the Erin Burd LIVE! show, I will be sitting down my friend, Tricia Gomez, who is a master at taking on a project and seeing an idea come to life. We will be chatting about how to take on projects, turn ideas into action, and do it without adding more overwhelm to your life by sharing some ninja tips and tricks to make it all happen. As studio owners and teachers, this year has been super challenging to say the least. It feels like this is never going to end, but sit tight as Tricia and I share how to lighten the load. I cannot wait to sit down and share all the goodness with you!
Episode #13
You. Are. Enough.
Can we just be real for a moment? When you get home at the end of the night from teaching are you exhausted?? And not in the my body is tired, but the I am emotionally drained type of exhausted?? I know that it can be easy to fall into overwhelm right now..... so this week my message is simple.... YOU. ARE. ENOUGH. Wanna know how enough you are?? I'm gonna tell you..... You are enough as a teacher. You are enough as a business owner. You are enough as a mom, spouse, and family member. You are enough as a human. It is AMAZING how enough you are. And believe me my friend..... You have got this. Love, Erin
Episode #14
3 Steps to Review and Revamp Your Tuition Structure
Does looking at your dance studio bank account statement make you want to cry?? I have been there and can tell you that if you are trying to add on new programs, enroll more students and don't get the results ( dollar signs in your account) it can make you want to throw your hands up in the air and wonder what you are doing wrong..... So on this weeks episode... I want to share with you the easiest and quickest path to more cash in your dance studio. This isn't about getting new kiddos in the door, or adding another new revenue stream. This is about 1 small tweak that can yield huge results...... As a studio owner I know that finances and numbers may not be your favorite job to take on but I promise you with this 1 tweak you will be doing a happy dance all the way to the bank.
Episode #15
Business Goals: Keeping Sight of the Long Game in your Dance Studio
Business Goals: Keeping Sight of the Long Game in your Dance Studio When you are the only person running your business (whether you have a team or not), it s so easy to get bogged down with all the micro tasks and shiny objects. And before you know it, you lose sight of your long game. Todays focus: keeping sight of your big WHYS and GOALS. Lesson planning, emails, invoicing, props, costumes, recital venues, digital resources, and the list goes on and on.... they are all wonderful parts of your business, but left unchecked they can steal your time and focus away from your ULTIMATE goals. On this week's episode of the Erin Burd Show LIVE! we will dive in and : ~ Define your long Game ~ Give you tips and tricks to stay focused ~ And help reframe those tasks / shiny objects. Your long game is important and you deserve to run a business that you love. So let's talk about it!
Episode #16
Finding Your Peeps: Strategies and Tactics to Fill Your Dance Studio
"I need more students." Maybe this is the first thing that comes to mind when someone asks, "What's your studio goal for Q1?" And it makes sense. Your goal might be to up studio enrollment. Maybe it's to reach capacity in your classes or launch a new mobile progam. Whatever the GOAL... it's crucial to get clear on two specific things: 1) Your overall strategy to achieve that goal. 2) The tactics you'll use to support that strategy. Goals... strategies... tactics... they might seem like they're all one in the same, right? THEY'RE NOT. In this broadcast I'll break down how we need to view these as very different animals, and how we can develop strategic marketing to feed our studios and grow our businesses.
Episode #17
Stand in Your Own Studio Spotlight and Become Known in Your Community
Do people even know my studio is here?? You have posted about your classes on social media, created flyers, and graphics, maybe even tried an ad or two... and yet it still feels like a struggle getting new students in the door. All while the "new studio" up the road is filling their classes like no one's business. It's super frustrating and makes you wonder what you are doing wrong. In today's episode of The Erin Burd LIVE! Show, my friend and branding genius, Joie Gharrity, will sit down with me and chat about how dance studio owners can start to stand in their own spotlight in the community and become the GO -TO STUDIO they should be. No more hiding in the shadows, my friend. I know as a Studio Owner how marketing and branding is probably the hardest thing to do in our business, but with Joie's wisdom, you will be ready to Shine Like a Diamond and stand out brightly.
Episode #18
7 Things Successful Dance Studio Owners Do
You do SO much as a Studio Owner and Dance teacher. The lessons, the prep, the communication, the business stuff… it’s a lot to do! And it’s easy to drop the ball or struggle to keep all the plates spinning. ‘Cause let’s face it: most of us don’t have a personal assistant with us at all times to help us keep track of all the things. That’s where SYSTEMS and PRIORITIES become so important. In this week’s broadcast we’re going to discuss 7 things that successful dance studio owners do – and we’ll examine the priorities that can help you stay accountable and the systems that can help you stay on track.
Episode #19
Getting Your Dance Studio Out of Survival Mode
You've been working so hard over the past 20 months. You learned all the things. You taught those things to your students and parents. You took your ENTIRE business online in the span of a week. Went back and forth between online, hybrid and in person instruction. You’ve been through mental, emotional, and physical trials. The decision fatigue you’ve felt is 100% real. 😵 … You are back in doing your thang.... BUT... you still feel like you’re in “survival mode.” (I’m there with you, friend. No judgement here...) It’s time to hit the reset button so that we can shift out of survival mentality and into a new mindset space where we can better help our clients and ourselves. This weeks broadcast is about learning how to: Release... Establish... & Celebrate... I hope these tips will help you shift out of survival mode and into a more relaxed space.
Episode #20
3 Ways To Get Unstuck While Running Your Dance Studio Business
You've got a lot on your plate, and it's easy to feel stuck when a mistake happens or when you're feeling overwhelmed. In this video I'm sharing 3 simple ways to shift your perspective and get UNSTUCK. As a dance studio owner, I know you're a wiz at helping your students move past mistakes during lesson time. It's time to apply those same concepts to how we run our businesses.
Episode #21
How to Kick the Blame Game to the Curb
"She obviously didn't read the policies." 📋 "He didn't pay on time, and I sent tons of reminders." ⏰ "They made a huge mess in the lobby and didn't even bother to apologize." 🤯 When boundaries are crossed, we're often quick to react in a defensive way by pointing fingers at wrong-doers. It's easy (and, let's face it... natural) to jump into the blame game when something goes wrong in your business. Blaming someone doesn't fix the situation. It just adds fuel to the fire. 🔥🔥🔥 Getting stuck in the "blame game" leads to resentment and anger that can seriously sabotage your biz relationships. ... but what if you could STOP the cycle of resentment, anger, and assumptions? ... what if we could STOP 🛑 the blame game and have difficult conversations that were ACTUALLY productive? I've got 3 Tips that will help you reduce your stress, diffuse the blame game, and be more productive in your business! (Yes, this takes practice.) (YES, it's worth it.) (I promise.)
Episode #22
How to Get Awesome Reviews for Your Studio
Social proof is important. It’s what we as consumers use to tell us whether or not we want to try out a new business. You probably look up new restaurants in a web search or on social media, right? Well that’s exactly what people are doing when they hear about your studio. They're looking up your sites and checking out the reviews you have from students and parents. It’s time to get the testimonials you need to wow potential clients and move them to make that reach out for lessons. In this broadcast I'll walk you through the why, where, and hows of asking for testimonials on search platforms and social media so that you can EASILY build your social proof!
Episode #23
TONE MATTERS!!?? Text and Email Communication Tips
Tone matters... and misinterpreting tone when we communicate primarily via email / text can be so easy to do. 😬 "What did she mean by that extra question mark??" "WHY IS THIS IN ALL CAPS." "short. unclear. huh?" In our increasingly internet reliant world, it's important to keep tone in mind when we're communicating with clients... AND when we're reading client communications. 💻📱 In this broadcast we'll dive into best practices that will help us avoid misunderstandings and frustration over "internet tone."
Episode #24
How to Help Your Tiny Tots (and parents) with Separation Anxiety in Class
Over Protective, Helicopter Parent, Cry Babies, It's Just a Phase, Be a "big" girl/boy, You're just not ready for dance class. These are all comments and terms I have heard inside our community when describing children (& parents) who suffer from separation anxiety. On this week's episode, my guest, Jessica Strong, from Dance to Learn, and I will be sharing with you how to help your tiniest dancers (and parents) with separation anxiety and how to create a space that is comforting and inviting for all.
Episode #25
What I Learned Helping Over 100 Studio Owners Start Their Own Mobile Programs
Over the last 5 years, I have walked hand in hand with over 100 dance studio owners and educators who wanted to launch a lucrative mobile dance program in their communities. On this week's episode, I will be sharing with you the valuable lessons I learned simply by helping others on their journey.
Episode #26
How to Identify and Sell to the 3 Different Types of Buyers
Ever had a student come in for a trial, love your class, and then walk out the door without actually enrolling?? It is totally frustrating, and makes you wonder what the heck went wrong?!?! But the reality is... it may be that your sales process didn't speak to the way they buy. So, what makes someone actually BUY from you... that is, enroll their child in your studio, or book a birthday party? Add on additional classes or audition for the performing company? In this week's episode I will break down for you the 3 distinctive types of buyers, their characteristics, and how to appeal to each.
Episode #27
What I Learned From This Weekends High Level Coaching Retreat and How Investing in Myself and Business Made It Possible
We all want our parents to invest in their child's dance education and see them grow, but sometimes, as busy studio owners and entrepreneurs, we forget that if we want to grow our business we in fact need to invest in ourselves. Last weekend I attended a High Level Coaching Retreat, that left me full of inspiration, ideas to implement, and goodies to share with you! In this week's episode, I am going to share some of my takeaways from the weekend and how they apply to you as well
Episode #28
3 Ways to Reignite Your Passion This Summer
Costumes... Competition Season... Recital and Showcase Season.... OH MY! All of this can leave you feeling a little depleted in the passion and energy area. So how do we refuel and replenish to keep us going year after year?? In this week's episode, ,along with my special guest, Steve Sirico, we will be sharing with you 3 Ways To Reignite Your Passion this Summer to ensure you are feeling recharged and refreshed going into the fall.
Episode #29
#1 Way to Simplify Your Schedule
Your To-Do List is a mile long... and you don't know how you are going to get it all done. You have heard the saying we all have the same 24 hours a day..... but yet somehow its like there is just never enough time in your schedule to make it all happen. So, in this week's episode, I am going to share with you my #1 trick to simplify your schedule and get more done.
Episode #30
How I Added 60 New Preschool Students in 2 weeks
Spring may seem like a challenging time to add new students to your business, but if we are being honest, most of us wouldn't mind adding an extra $7500
(or more) in revenue at this time of year. With so many expenses this time of year, a cash injection would make things much easier for you. So, in this week's episode, I will be pulling back the curtain and sharing with you how I easily added $7500 in revenue collected over the last two weeks and the 2 simple actions that made it possible.
Episode #31
Take control Of Your Life By Taking control of Your Calendar
Do you feel like a hamster running on a wheel? Same long list of things to do over and over... and yet you somehow keep getting nowhere?? As a studio owner, the list of things to get done can seem overwhelming..... then add the roles of mother, wife, caregiver, and so on and the weight of all the responsibilty can feel like a ton of bricks. In this weeks episode I will be sharing the planning system I used to take back control of my life, by taking control of my calendar and planning my life to make sure all the things get accomplished.
Episode #32
Support Systems are Key To Success
I get by with a little help from my friends....... This song plays on repeat in my mind when I am inside a workshop, FB community, mastermind coaching program, and so on... When I hear studio owners say that they feel so alone and that they have no one that gets them... it just breaks my heart... because well, it doesn't have to be that way. In this week's episode, along with my friend Casey Royer, we will be diving into why it is so important to find your tribe, how it can be the 1 thing that creates beautiful shifts in your business and personal life, and how it has changed our lives for the better.
Episode #33
Your Success for Next Season Starts NOW
Increased enrollment, streamlined systems, and a less stressful season does not just happen magically. Let's face it... that probably seems like a pipe dream that only happens when some fairy godmother magically comes down and waves her wand to other studio owners.... because it certainly has not happened to you. But the truth is there is no fairy dust that makes it happen overnight. What you do right NOW will decide how you start off next season. With competition season in full swing, recitals and showcases just around the corner, and summer camps to fill... finding the time to focus on the future can be a challenge. In this week's episode, I will be sharing with you my top 3 tips for making the time to plan how and why it is vital to your success.
Episode #34
Is it Worth It?? How to Decide if Having A Competitive Team is Right For Your Studio
With all of the posts and discussions we see happening on social media during the competition season, it may leave you wondering... Is It Actually Worth It?? On this week's episode, I will be sitting down with Chasta Hamilton, the author of Trash The Trophies, for a candid conversation about her journey to move away from the competitive dance scene. We will be sharing 3 tips to help you evaluate if having a competition team is the right fit for your studio.
Episode #35
Assessing Your Dance Studio's Systems
Let's talk systems... Are they currently held only in your brain?? Do you have clear concise systems that your staff can follow and understand in place?? And are you actually using the systems effectively inside your business... Well in this week's episode we are going to assess your current systems and chat about how to maximize all their potential to create more time, more money, and more freedom in your life! Want to get a copy of the show notes? Drop SYSTEMS below in the comments to get access to the info. Join me, Erin Burd Dance Studio Strategist, live every Wednesday at 9am PT for more joy, mindset tips and tricks, and business strategies to help you grow your business so you can live your dream life.
Episode #36
Creating Impact In Your Community : Serving Senior Retirement Communities and Assisted Nursing Facilities
Serving our community, and making an impact is what most studio owners and educators are looking to accomplish when they teach dance. For most, this may mean teaching students 18 and under...... but what if when looking at our community as a whole, you see that our senior citizens are too often forgotten in the equation. On this week's episode, I will have Michele Shartel on as my guest and we will discuss how serving senior retirement communities has made a profound impact on her heart and bottom line.
Episode #37
Daytime Revenue in Your Studio.... Things To Consider Before Launching New Programs
Maximizing Your Profitability of your studio space maybe your top priority as we move into a new season. You may have heard that adding a Performing Arts Preschool Program or subleasing your space may be a great way to add more revenue and utilize your space...... BUT there may be a few key details that you may want to consider before you jump in head first. In this weeks episode, I will break down some key items you will need to consider before you make costly mistakes in your pursuit of growing your bottom line.
Episode #38
Do's and Don'ts of Leveraging Tik Tok For Marketing
Tik Tok is all the rage with our students.... but you may be wondering if it could actually gain you new students inside your studio.... and should you really invest your precious time on such a new platform??? In this week's episode, my guest Damien Brooks and I will be sharing with you the straight talk on utilizing and leveraging Tik Tok as part of your studio's enrollment strategy. PLUS sharing the Do's and Don'ts when using it for marketing purposes.
Episode #39
Studio Accelerator Bootcamp Sneak Peek and Q&A
Studio Accelerator Bootcamp officially starts this week! In this week's episode I will give you a walk through of the program and answer some common questions I have received from Dance Studio Owners and Educators this week.
Episode #40
Simple Studio Growth Plan
When it comes to growing your studio, there are A LOT of things that can distract you (hello rhinestones), over and over again, I am reminded that we only really need to focus on 3 things to move the needle forward in our business. 3 key Areas that will create serious IMPACT. In this week's episode, I will dive into the 3 key areas that need our focus and attention if we want to grow our studios and have a business that feels simple and sustainable.
Episode #41
Celebrating the WINS: Why It Is KEY To Your Success
We are so quick to celebrate when a student lands their first double piroutte, or when a friend gets a promotion at work, or gets published, or when our kids win an award at school ( totally guilty here)......But yet, for some reason, we do not celebrate our OWN Wins. We worry about how people will perceive us, if we will sound like we are bragging, or we just want to be "humble". But in reality, when we DIM our own light to make others comfortable, we are actually suffocating our own success. In this week's episode, we are going to dive in to WHY it is so important to celebrate our wins, big and small alike, because it is the key to actually helping us achieve our goals.
Episode #42
Your Magical Client Experience: The Perfect Place to Automate
Disney is the most Magical Place on Earth...but what if I told you that your studio could be a close 2nd?? And what if I told you that the experience we can give our families could be an automated system that works for you around the clock?? That makes each parent and student feel seen and heard, and that they know exactly what is happening inside your studio? Sounds Dreamy, Right? Well, in this week's episode, I am sitting down with Paula Allen, and we are going to spill the tea on how you can create an easy, streamlined system that automates the process for you!.
Episode #43
Christmas in July! How to create magic in your business during this month that will set you up for success this fall!
Christmas brings pure magic to the Burd house...so much so that my husband has even asked if it could just be December already! So, what if we could create the same magic, excitement, and engagement during the month of July?!?! Well, in this week's episode of the Erin Burd LIVE! show, I am going to dive into how you can add a little elf magic to your business that will have you singing Jingle Bells into the new season. PLUS, I will be sharing with you examples of what we have done around here to make July my 2nd favorite month of the year
Episode #44
Upcoming Trend ALERT! What You NEED To Do Now To Capitalize On What Is Coming
How many times do we feel like we missed the boat on something..or wished we knew about it sooner...Well, my friend, in this week's episode, Adam and Vicci Blakely, and I, are going to share with you an upcoming trend that you are going to want to be getting ready for NOW, so you can leverage it to its full potential when it hits!
Episode #45
How My Travel Obsession Actally Helped Me Take My Business To The Next Level
Have Passport... Will Travel. If you know me, you may know that I am obsessed with traveling the world. Experiencing new cultures and seeing the world from different points of view. Which feeds the creative artist in me... but what I found out is that my travel actually had a direct correlation to my business growth. So on this week's episode, I am going to share with you what I discovered over my years of travels and how it directly boosted my bottom line.
Episode #46
Ramping Up Your Lead Generation Machine: Top 3 Ways to Increase Your Enrollment this Year
Next Season is just around the corner.... and if your enrollment numbers aren't making you do a grand jete with joy.. then now is the time to audit your lead generation plan and get to work! in this week's episode, I will be peeling back the curtain and sharing with you the Top 3 Ways to Incrase Your Enrollment this season and make sure your lead genreation machine is working its muscles!